The viral power of social influencers can be intoxicating to brands and businesses. Scoring those engaging endorsements from the right influencers – who reach the right audiences – is a result we deliver to clients of all sizes.
Social influencer marketing in the travel, tourism, and hospitality industry is essential because travel is experiential. Social media influencers who share your offerings become ambassadors that entice travelers to think: “I want to do that too.” Effectively harnessing the power of these “celebrities” takes planning, strategy, and vigilant management. They need to be vetted (for credibility and brand alignment), courted, contracted, and held accountable. We find the most productive influencer relationships are collaborative, with jointly-developed content that brings a client’s experience to life.
Redpoint has done social influencer marketing for businesses in every industry segment – from hotels, inns, and resorts, to destinations, attractions, cruise lines, tour companies, associations, travel services, and more.
Social influencer marketing services we offer include:
Brand Social Influencer Programs
Influencer Assessment & Vetting
Social Influencer Management
Influencer Campaign Graphics
Sweepstakes & Giveaway Campaigns
Not only do they source and vet effective influencer partnerships, Redpoint also manages the entire process smoothly to ensure deliverables are met. Our multiyear influencer collaborations are quite complex, but Redpoint makes it look easy!
Peggy Murphy, Vice President
United States Tour Operators Association
Redpoint’s professional insight and communication skills quickly identify the right opportunities that align us with credible influencers who deliver a high ROI. Redpoint’s a key player in our entire social media strategy, and the resort’s social channels have grown tremendously because of it!
Jennifer Vincent, Director of Marketing
Woodstock Inn & Resort